Romney and the Future of Elections in America [Dan Balz, Jeffrey Kafer] on Collision and millions of other books are available for Amazon Kindle. Collision has ratings and 90 reviews. "Dan Balz's Collision gives the ongoing rift between Red and Blue Americas the attention it deserves. In his new book, Washington Post correspondent Dan Balz offers an insider's account Election Was 'Collision' Between Two Americas.


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The Republican Party had a shot at retaking the White House--a narrow one, to be sure, but again, narrow chances are better than none--and, much like the Democrats inchose a rich, out-of-touch flip-flopper from liberal Massachusetts, former governor Mitt Romney.

However, eight years is a long time in American politics, and there were two major differences between collision 2012 balz both of them to Obama's benefit. The first collision 2012 balz that, unlike the Democrats inthe Republicans of had become so polarized by Obama's presidency--thanks in part to the demagoguery of cable news, as well as the comforts of gerrymandered districts--that anyone hoping to capture the nomination faced a gauntlet of enraged Tea Party conservatives who wanted someone who was not only certifiably anti-Obama but also rabidly anti-government, and they refused to vote for anyone who diverged even slightly from this criteria.

This meant that even reliably conservative Republicans found themselves swinging to the far right on almost every issue--abortion, immigration, taxes, health care, foreign policy, welfare--or facing jeers when they didn't.

Interview: Dan Balz, Author Of 'Collision ' : NPR

When Rick Perry advocated compassion towards the children of immigrants born in the United States--a decision made squarely by their parents--and said those who didn't had no heart, he was famously booed.

Beforethere collision 2012 balz always been a sort of rhythm to campaigning--speak to the fringe during the primary, move back to the center for the general election--but never had it been this pronounced, and with so many televised debates for the Republicans to do, each swing towards the fringe was logged, repeated, and dissected ad nauseum.

The second difference between and and the second of Obama's major benefits--was that the president's campaign adapted and became, for lack of a better description, the most efficient campaigning machine in American history. Lauded for their groundbreaking use of technology ina time when simply using Facebook and YouTube was considered revolutionary, the Obama campaign amped up their organization into a massive, data-mining system that could delineate the difference between certain kinds of voters--those who were reliable, those who chose a side but needed reminders, those who were undecided--and disperse volunteers accordingly.

If a voter had chosen Obama or was a reliable supporter, they no longer received calls, visits, or mailings--a valuable decision that, in the long run, saved them time, money, and the energy of their volunteers.


If they'd sent away for an absentee ballot, the campaign knew if and when it was returned; if the ballot wasn't, the voter received reminders, sometimes through phone calls and sometimes in person.

On an individual scale, this seems trivial, but seen as one cog in a country-wide machine, its benefits become obvious. And collision 2012 balz the Obama campaign was using this information to reach out, Mitt Romney was still wading through the primary and, later, following the same disorganized pattern made familiar in pre-tech campaigns.

It was comparable to one man campaigning on television while the other did so from the back of a train--a disparity that spelled certain failure for Romney's chances, regardless of the economy.

Collision by Dan Balz |

The subtitle of CollisionDan Balz's book on the titular presidential election, is collision 2012 balz vs.

Romney and the Future of Elections in America. Obama's collision 2012 balz strategies--of advanced data and technological resources balanced with a strong and organized network of volunteers on the ground--will mark a future in which presidential campaigns are personalized to the point of over-familiarity.


Candidates of the collision 2012 balz will tailor their messages not only to specific voting blocs--soccer moms, hockey dads, Evangelicals, activists, moderates, the fringe--but to specific people, each delineated in a database based on online purchasing activity, education levels, income, family makeup, voting turnout, activity on social networks, and so on.

They will know as much about us as we know about them, depending on where they're visiting any given week, and elections that used to bother us digitally--TV, radio, emails--will now intrude physically, as well, until they're as common-place in our lives as the mailman, the supermarket cashier, or the power company coming to check our meter.

And, based on Balz's observations fromit's becoming increasingly clear that this is a change the Democratic Party has not only embraced, as is obvious from the last election, but is already using to its benefit. Where smaller races--state legislatures, the House of Representatives--are determined primarily by gerrymandering, state-wide races will be guided by computers, and the Republicans are already years behind.

Collision Obama vs. Romney and the Future of Elections in America by Dan Balz

Of the three sections making up Collisionthe largest by far is devoted to the Republicans, who wasted valuable time and resources choosing a nominee--possibly the strangest, most entertaining primary in the last fifty years--and then conducted a campaign stuck in Balz discusses their lack of focus--too much time on fringe-pleasing social issues, not enough emphasis on the economy--and their inability to expand their base beyond older, uneducated white people, both of which will continue to hurt the party in the elections to come.

Collision is not a rehash of the election, day by tiring day, and we're better for it--those books will come later, warts and all. Instead, Balz has written the first of what will be many dissections of collision 2012 balz the election means and what we--the voters, the candidates, their campaigns--should learn going forward.

Already, not ten months after Obama won reelection, there is chatter about who will run, what states will be in play, collision 2012 balz way the parties will move.

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